New Generation Broking: Special report on AI & Broking
Publication date:
06 May 2025
Last updated:
06 May 2025
This CII New Gen 2024 Broking project explores how insurance brokers can harness the power of Artificial Intelligence (AI) safely, and effectively with clients in mind. It delves into the opportunities and challenges of integrating AI into broking practices, ensuring that brokers, regardless of their experience, can modernise their approach whilst prioritising the security of customer’s information. The group's aim is to provide practical insights tailored specifically to insurance brokers, whether they are beginning to understand the potential capabilities of AI or looking to optimise their existing AI strategies.