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Five minutes with...Fiducia Wealth Management

Publication date:

22 July 2024

Last updated:

25 February 2025

In our next 5 minutes with feature, we catch up with Susie Laws, Chartered Financial Planner and Director at Fiducia Wealth Management.

Fiducia Wealth Management is a multi-award-winning firm of independent financial advisers (IFA) and Chartered financial planners based in Colchester, Essex.

They provide expert financial planning, investment management, pensions, retirement planning, inheritance tax advice, wealth protection services and later life care funding (care fee planning) guidance and solutions to individuals, families, businesses owners as well as to trustees and charities across Essex and the East of England region as well as nationally.

Grab a cuppa and read on to see how they have been living the Chartered Ethos.

How long has your firm been Chartered?

At Fiducia Wealth Management we have held our Chartered status since 2018.

We are proud to have maintained this prestigious accreditation for over half a decade, demonstrating our commitment to upholding the highest professional standards in the financial services industry.

Why is Chartered status important to your business?

Chartered status is important to our business for several reasons. Firstly, it underscores our dedication to providing expert, ethical, and client-focused advice. The rigorous criteria set by the Chartered Insurance Institute (CII) ensures that our team possesses the necessary qualifications, experience, and ongoing professional development to deliver exceptional service.

Additionally, Chartered status enhances our reputation and credibility within the industry and among our clients. It serves as a mark of trust, signalling our commitment to acting with integrity, transparency, and in the best interests of our clients.

What initiative has the organisation been involved in which has had a social impact/corporate social responsibility focus on?

We believe in giving back to the community and making a positive social impact. One of our notable initiatives over the years has been our Schools Initiative.

Through the initiative we visit local schools and colleges to deliver presentations to students about personal finance. This has since been evolved to include scholars at Colchester United FC. Our aim is to help equip young people in our local area with valuable money management skills and guidance for their future.

How do you ensure your employees remain at the forefront of their profession?

We recognise that continuous professional development is crucial in the ever-evolving financial services landscape.

To ensure our employees remain at the forefront of their profession, we have implemented a robust training and development programme. This includes providing access to industry-leading resources and publications, and financial support for pursuing relevant certifications and qualifications.

 How have you implemented the CII Code of Ethics into your business?

The CII Code of Ethics is the foundation upon which our business operates. We have embedded these ethical principles into our corporate policies, procedures, and decision-making processes.

Regular training and discussions reinforce the importance of acting with integrity, putting clients' interests first, providing transparent and accurate information, and maintaining confidentiality.

Furthermore, our performance evaluation and incentive structures are aligned with upholding these ethical standards, ensuring our employees are rewarded for their commitment to ethical conduct.

What advice would you give a firm who is considering applying to become Chartered?

If a firm is considering applying for Chartered status, our advice would be to embrace the process wholeheartedly. Attaining Chartered status is not just a formality but a commitment to excellence and continuous improvement.

Firstly, ensure that your team possesses the necessary qualifications and experience required by the CII. Provide ample support and resources for professional development to meet these criteria.

Secondly, critically evaluate your business practices, policies, and procedures to ensure they align with the CII's Code of Ethics and professional standards. Be prepared to make necessary adjustments and improvements.

Lastly, cultivate a culture of professionalism, ethical conduct, and client-centricity within your organisation. Involve all stakeholders, from leadership to frontline staff, in this transformative journey.

While the process may be demanding, the benefits of Chartered status, including enhanced reputation, client trust, and a competitive edge, make it a worthwhile pursuit for any firm dedicated to excellence in the financial services industry.

If you would like to learn more about Corporate Chartered status, visit our dedicated page.